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The US Army has paused its “Be All You Can Be” ad campaign featuring Jonathan Majors following the actor’s arrest on Saturday over assault allegations. The two commercials, featuring Majors as an on-screen narrator, were pulled on Sunday. But advertisements featuring the actor were still running during NCAA tournament broadcasts the same day. Majors, who has of late featured in Hollywood blockbusters like Ant-Man and the Wasp: Quantumania and Creed III, was arrested following a dispute with a 30-year-old woman in New York. The Army plans to continue with the campaign, with a different focus and zeroing in on its digital assets.
Ref: Jonathan Majors U.S. Army Commercials Pulled After Actor’s Arrest for Alleged Assault – Variety